News Release – November 30, 2007
Contact: Kevin Boyer, (312) 421-7672, Kevin.Boyer@allterrain.net
Kilo Kai Presents
Music Mondays at Betty’s Blue Star Lounge / Chicago
Scott Lucas of Local H headlines December live music series launch
Chicago, IL - Starting Monday, December 3, 2007, Kilo Kai spiced rum presents “Kilo Kai Music Mondays,” a new weekly live music performance night at Betty’s Blue Star Lounge, 1600 West Grand Avenue, in Chicago. Kicking off the series will be Scott Lucas of Local H who will also perform on Mondays December 10 and 17. The live performances will begin at 9:30 pm.
“We want to help Betty’s Blue Star Lounge cultivate a ‘pro-jam’ culture,” said Michael O’Connor, Kilo Kai VP of Sales, “with professional musicians – including those passing through on tour – stopping by the club to jam.” According to O’Connor, the idea has its roots in the “Pro-Jam” once hosted by BJ Murray in the Dragon Room at Chicago’s China Club.
Kilo Kai spiced rum has worked hard to establish a connection to the music industry. “Kilo Kai is the rum you will hear about mostly through bartenders, musicians, waiters and others connected to nightlife, culture and hospitality,” said Brad Trayser, President of Apostrophe Brands/Kilo Kai. Kilo Kai launched the brand at a concert at Chicago’s Double Door featuring the “Bouncing Souls,” sponsored last month’s Riot Fest, and is presenting the Wu-Tang Clan on December 15 at the Metro in Chicago.
Best-known for their unorthodox two-man lineup, hard rock act Local H has made a career out of straddling the fine line between indie and classic rock, cleverly framing their sardonic lyrics with a generous helping of power chords and feedback. Hailing from Chicago, Illinois, Local H is a two-man wrecking crew, a powerhouse invigorated by the mania of former Triple Fast Action drummer Brian St. Clair's punishing backbeat, and driven by the distinct lyric and melodic vision of guitarist/vocalist Scott Lucas.
“Scott Lucas was always our first choice to host this weekly event,” said Gene Stokes, General Manager and owner of Betty’s Blue Star Lounge. Lucas will perform acoustic sets on December 3, 10 and 17. Musicians interested in performing in ur Kilo Kai Music Mondays should contact the lounge at (312) 243-8778 or email Gene Stokes at gstokes69@aol.com.
About Kilo Kai
Created by three generations of master rum distillers in Curacao, Kilo Kai is a spiced rum blended with the unique flavors and scents of the Caribbean. The complexity arises in the flavors of anise, vanilla, banana, cherry, nutmeg and orange peels. Crafted with 1-year-old and 3-year-old rums, Kilo Kai is the perfect rum for aficionados and novices alike because its complexity and unique blend of flavors allows it to be mixed in a favorite cocktail or enjoyed straight. Kilo Kai is the rum you drink at that point in your life when you’ve decided taste is more important. The innovative package design features real skateboard tape on the bottle and is complete with the Kilo Kai skull-and-crossbones logo which incorporates two K’s to form the skull’s teeth and bones. To learn more about Kilo Kai’s “Take No Prisoners” attitude, visit www.KiloKai.com. Please enjoy Kilo Kai responsibly.
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Friday, November 30, 2007
Monday, November 26, 2007
All Terrain Retained by Chicago Blackhawks
News Release – November 26, 2007
Contact: Kevin G. Boyer, (312) 421-7672 x 41, Kevin.boyer@allterrain.net
All Terrain Retained by Chicago Blackhawks
Chicago-based firm to provide public relations and experiential marketing support
Chicago, IL – All Terrain, a Chicago-based experiential marketing company, announced today that it has been retained by the Chicago Blackhawks Hockey Team as public relations and experiential marketing counsel. All Terrain will provide marketing and public relations support to increase the visibility of Chicago Blackhawks players through non-sports media, and to increase attendance at Blackhawks games through non-traditional marketing strategies.
“The Chicago Blackhawks are a storied Chicago sports franchise,” said Brook Jay, All Terrain President. “This year’s team is winning more games and attracting more fans. We are excited to be working directly with management and the players to create even more fans of this great sport.”
“We are excited to engage All Terrain in helping us reach our marketing goal of attracting new Blackhawk fans,” said Jim Sofranko, Blackhawks Executive Director of Sales & Marketing. “Through the use of non-traditional marketing strategies we will look to increase interest in the team and raise the awareness of our players to the non-core hockey fan.”
About All Terrain
All Terrain is an agile, integrated marketing agency that activates, personalizes and connects major brands with relevant consumers. Brook Jay and Sarah Eck-Thompson co-founded All Terrain nine years ago and in the process helped define a whole new marketing category – Experiential Marketing. All Terrain is now a highly-recognized agency offering special event production, multi-site, multi-disciplinary promotional campaigns, strategic brand positioning, field teams, point-of-sale, events, e-marketing, mobile marketing, advertising, sampling, public relations, influencer advocacy and entertainment. They serve name-brand clients including GMC, Buick, Saturn, Pernod Ricard – one of the country’s largest spirits distributors, the Tribune Company, Anheuser-Busch, Sofitel Chicago, Underwriter Laboratories and more. For more information, visit: www.allterrain.net.
Chicago Blackhawks
The Chicago Blackhawks play their home games at the United Center, 1901 W. Madison Street, Chicago. For tickets and schedule, visit www.ChicagoBlackhawks.com or call (312) 455-7000. The Chicago Blackhawks and chicagoblackhawks.com are trademarks of the Chicago Blackhawk Hockey Team, Inc. NHL and the word mark and image of the Stanley Cup are registered trademarks and the NHL Shield and NHL Conference logos are trademarks of the National Hockey League.
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Contact: Kevin G. Boyer, (312) 421-7672 x 41, Kevin.boyer@allterrain.net
All Terrain Retained by Chicago Blackhawks
Chicago-based firm to provide public relations and experiential marketing support
Chicago, IL – All Terrain, a Chicago-based experiential marketing company, announced today that it has been retained by the Chicago Blackhawks Hockey Team as public relations and experiential marketing counsel. All Terrain will provide marketing and public relations support to increase the visibility of Chicago Blackhawks players through non-sports media, and to increase attendance at Blackhawks games through non-traditional marketing strategies.
“The Chicago Blackhawks are a storied Chicago sports franchise,” said Brook Jay, All Terrain President. “This year’s team is winning more games and attracting more fans. We are excited to be working directly with management and the players to create even more fans of this great sport.”
“We are excited to engage All Terrain in helping us reach our marketing goal of attracting new Blackhawk fans,” said Jim Sofranko, Blackhawks Executive Director of Sales & Marketing. “Through the use of non-traditional marketing strategies we will look to increase interest in the team and raise the awareness of our players to the non-core hockey fan.”
About All Terrain
All Terrain is an agile, integrated marketing agency that activates, personalizes and connects major brands with relevant consumers. Brook Jay and Sarah Eck-Thompson co-founded All Terrain nine years ago and in the process helped define a whole new marketing category – Experiential Marketing. All Terrain is now a highly-recognized agency offering special event production, multi-site, multi-disciplinary promotional campaigns, strategic brand positioning, field teams, point-of-sale, events, e-marketing, mobile marketing, advertising, sampling, public relations, influencer advocacy and entertainment. They serve name-brand clients including GMC, Buick, Saturn, Pernod Ricard – one of the country’s largest spirits distributors, the Tribune Company, Anheuser-Busch, Sofitel Chicago, Underwriter Laboratories and more. For more information, visit: www.allterrain.net.
Chicago Blackhawks
The Chicago Blackhawks play their home games at the United Center, 1901 W. Madison Street, Chicago. For tickets and schedule, visit www.ChicagoBlackhawks.com or call (312) 455-7000. The Chicago Blackhawks and chicagoblackhawks.com are trademarks of the Chicago Blackhawk Hockey Team, Inc. NHL and the word mark and image of the Stanley Cup are registered trademarks and the NHL Shield and NHL Conference logos are trademarks of the National Hockey League.
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Friday, November 23, 2007
Kilo Kai Rum Presents Wu-Tang Clan In Concert at Metro Dec. 15
News Release - November 21, 2007
Contact: Kevin Boyer, (312) 421-7672 x 41, Kevin.Boyer@allterrain.net
Kilo Kai Rum Presents
Wu-Tang Clan In Concert at Metro – December 15
Tickets Go on Sale Saturday, November 24, Noon
Chicago, IL – Kilo Kai Rum and Metro Chicago announced today that the Wu-Tang Clan will perform at a Kilo Kai sponsored concert at the Metro on Saturday, December 15. This is the third major music event sponsored by the newly launched spiced rum, following a concert at Chicago’s Double Door, featuring Bouncing Souls, and a headline sponsorship of November’s Riot Fest in Chicago. Tickets for the Wu-Tang Clan concert go on sale this Saturday, November 24th at noon at all Ticketmaster outlets. The Metro is located at 3730 N. Clark Street, just two blocks North of Wrigley Field.
Wu-Tang Clan’s rappers consist of multi-platinum producers and artists, TV and film stars, screenwriters, and Grammy winners. The ten members of the New York-based rap group include Method Man, RZA, GZA, Inspectah Deck, Ghostface Killah, U-God, Masta Killa, Cappadonna, and Mathematics. The Wu-Tang Clan is known for their raw, uncut rhymes, and their sampling from old Kung-Fu movies such as Master Killer and Shaolin vs. Wu-Tang. What makes the Wu-Tang Clan unique is that each MC has his own style, yet they often work and appear in concerts together. Method Man, GZA, Ghostface Killah, and RaeKwon have each launched successful solo albums, while as a group, the Wu-Tang Clan recently signed a record deal with SRC Records. Their album, 8 Diagrams, is scheduled for release on December 11, 2007.
Kilo Kai spiced rum has worked hard to establish a connection to the music industry. “Kilo Kai is the rum you will hear about mostly through bartenders, musicians, waiters and others connected to nightlife, culture and hospitality,” said Brad Trayser, President of Apostrophe Brands/Kilo Kai. “Supporting great venues like the Double Door and the Metro demonstrates that we’re not just about selling rum. We want to reward people who love good music with the better taste of Kilo Kai.”
The Metro will host the Kilo Kai sponsored Wu-Tang Clan Concert on Saturday, December 15, 2007. The Metro is located at 3730 N. Clark Street and tickets can be purchased on November 24th at TicketMaster.com and at any Ticketmaster location. DJ Intel will open the event at 10 pm and the Wu-Tang Clan performance will begin around 11 pm. The concert is an 18 and over show, but only those 21 and over will be allowed to enjoy Kilo Kai at the concert. Tickets are $42 in advance, $45 at the door.
About Kilo Kai
Created by three generations of master rum distillers in Curacao, Kilo Kai is a spiced rum blended with the unique flavors and scents of the Caribbean. The complexity arises in the flavors of anise, vanilla, banana, cherry, nutmeg and orange peels. Crafted with 1-year-old and 3-year-old rums, Kilo Kai is the perfect rum for aficionados and novices alike because its complexity and unique blend of flavors allows it to be mixed in a favorite cocktail or enjoyed straight. Kilo Kai is the rum you drink at that point in your life when you’ve decided taste is more important. The innovative package design features real skateboard tape on the bottle and is complete with the Kilo Kai skull-and-crossbones logo which incorporates two K’s to form the skull’s teeth and bones. To learn more about Kilo Kai’s “Take No Prisoners” attitude, visit www.KiloKai.com. Please enjoy Kilo Kai responsibly.
###
Contact: Kevin Boyer, (312) 421-7672 x 41, Kevin.Boyer@allterrain.net
Kilo Kai Rum Presents
Wu-Tang Clan In Concert at Metro – December 15
Tickets Go on Sale Saturday, November 24, Noon
Chicago, IL – Kilo Kai Rum and Metro Chicago announced today that the Wu-Tang Clan will perform at a Kilo Kai sponsored concert at the Metro on Saturday, December 15. This is the third major music event sponsored by the newly launched spiced rum, following a concert at Chicago’s Double Door, featuring Bouncing Souls, and a headline sponsorship of November’s Riot Fest in Chicago. Tickets for the Wu-Tang Clan concert go on sale this Saturday, November 24th at noon at all Ticketmaster outlets. The Metro is located at 3730 N. Clark Street, just two blocks North of Wrigley Field.
Wu-Tang Clan’s rappers consist of multi-platinum producers and artists, TV and film stars, screenwriters, and Grammy winners. The ten members of the New York-based rap group include Method Man, RZA, GZA, Inspectah Deck, Ghostface Killah, U-God, Masta Killa, Cappadonna, and Mathematics. The Wu-Tang Clan is known for their raw, uncut rhymes, and their sampling from old Kung-Fu movies such as Master Killer and Shaolin vs. Wu-Tang. What makes the Wu-Tang Clan unique is that each MC has his own style, yet they often work and appear in concerts together. Method Man, GZA, Ghostface Killah, and RaeKwon have each launched successful solo albums, while as a group, the Wu-Tang Clan recently signed a record deal with SRC Records. Their album, 8 Diagrams, is scheduled for release on December 11, 2007.
Kilo Kai spiced rum has worked hard to establish a connection to the music industry. “Kilo Kai is the rum you will hear about mostly through bartenders, musicians, waiters and others connected to nightlife, culture and hospitality,” said Brad Trayser, President of Apostrophe Brands/Kilo Kai. “Supporting great venues like the Double Door and the Metro demonstrates that we’re not just about selling rum. We want to reward people who love good music with the better taste of Kilo Kai.”
The Metro will host the Kilo Kai sponsored Wu-Tang Clan Concert on Saturday, December 15, 2007. The Metro is located at 3730 N. Clark Street and tickets can be purchased on November 24th at TicketMaster.com and at any Ticketmaster location. DJ Intel will open the event at 10 pm and the Wu-Tang Clan performance will begin around 11 pm. The concert is an 18 and over show, but only those 21 and over will be allowed to enjoy Kilo Kai at the concert. Tickets are $42 in advance, $45 at the door.
About Kilo Kai
Created by three generations of master rum distillers in Curacao, Kilo Kai is a spiced rum blended with the unique flavors and scents of the Caribbean. The complexity arises in the flavors of anise, vanilla, banana, cherry, nutmeg and orange peels. Crafted with 1-year-old and 3-year-old rums, Kilo Kai is the perfect rum for aficionados and novices alike because its complexity and unique blend of flavors allows it to be mixed in a favorite cocktail or enjoyed straight. Kilo Kai is the rum you drink at that point in your life when you’ve decided taste is more important. The innovative package design features real skateboard tape on the bottle and is complete with the Kilo Kai skull-and-crossbones logo which incorporates two K’s to form the skull’s teeth and bones. To learn more about Kilo Kai’s “Take No Prisoners” attitude, visit www.KiloKai.com. Please enjoy Kilo Kai responsibly.
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Wednesday, November 14, 2007
Wednesday, November 7, 2007
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