Performers and VIPs to experience Florida’s fastest growing new spiced rum
Miami, Florida - VIPs and performers at this weekend’s Ultra Music Festival in Miami’s Bicentennial Park will have a chance to experience Kilo Kai, the wildly popular new spiced rum. Kilo Kai will be the exclusive rum in the Ultrafest VIP area and Kilo Kai bottles will be placed in the private facilities reserved for top performing talent.
Kilo Kai, launched in October of 2007, was introduced to Florida in January of this year. Floridians have taken to the product in droves with sales so high that they caused a nationwide product shortage for 3 weeks in February. Kilo Kai is now available at more than 1,100 locations throughout the state.
“We created Kilo Kai Rum as a better-tasting alternative to many of the market-leading brands,” said Kilo Kai President Brad Trayser. “Much of our success has come from word-of-mouth as people learn about us from their favorite bartender, server or DJ. We’re thrilled to have been invited to be part of the Ultra Music Festival and happy to offer VIPs and performers backstage a chance to try this great rum.”
The Ultra Music Festival is one of the largest and most important music festivals in the United States. Now in its 11th edition, the two-day festival takes place Friday and Saturday, March 27 and 28 at Downtown Miami’s oceanfront Bicentennial Park. Sixteen stages will feature over 100 DJs, bands and producers with an estimated 70,000 international attendees. Top acts include Tiësto, the Black Eyed Peas, The Prodigy, Paul Van Dyk, Carl Cox and a special guest performance by Bloc Party. Tickets range from $40 to $350 for a two-day all VIP pass. For more information and ticket information, visit www.ultramusicfestival.com.
About Kilo Kai
Created by three generations of master rum distillers in Curacao, Kilo Kai is a spiced rum blended with the unique flavors and scents of the Caribbean. The complexity arises in the flavors of anise, vanilla, banana, cherry, nutmeg and orange peels. Crafted with 1-year-old and 3-year-old rums, Kilo Kai is the perfect rum for aficionados and novices alike because its complexity and unique blend of flavors allows it to be mixed in a favorite cocktail or enjoyed straight. The innovative package design features real skateboard tape on the bottle and is complete with Kilo Kai’s iconic logo. To learn more about Kilo Kai’s “Take No Prisoners” attitude, visit www.KiloKai.com. Please enjoy Kilo Kai responsibly.
