Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Friday, August 22, 2008

All Terrain Named to Inc. 5000



Chicago Firm Celebrates 10th Anniversary with a Rank of 717 on List of America’s 5,000 Fastest-Growing Private Companies

Number 35 on List of Top 100 Businesses in Chicago Region
Number 54 on List of Top Advertising & Marketing Companies


NEW YORK, August 20, 2008 – All Terrain, a national integrated marketing agency based in Chicago, was ranked today as No. 717 on Inc. Magazine’s annual ranking of the 5,000 fastest-growing private companies in the country. The list is the most comprehensive look at the most important segment of the economy – America’s independent-minded entrepreneurs. Taken as a whole, these companies represent the backbone of the U.S. economy.

“Our second annual Inc. 5000 continues the most ambitious project in business journalism,” said Inc. 5000 Project Manager Jim Melloan. “The Inc. 5000 gives an unrivalled portrait of young, underreported companies across all industries doing fascinating things with cutting-edge business models, as well as older companies that are still showing impressive growth.”

The magazine also ranked All Terrain as the 35th fastest growing private company in the Chicago area and the 54th fastest growing advertising/marketing company in the U.S. (as measured by Inc. Magazine). All Terrain experienced a growth of 478.5% during a 3-year period ending December 31, 2007.

Earlier this summer All Terrain was also named to the Promo 100 list of the country’s largest promotional agencies by Promo Magazine. All Terrain was listed as the 3rd fastest growing promotional agency on the Promo 100. All Terrain has also launched a new section of their website - http://allterrain.net/casestudies/ - featuring successful client case studies.

“We are honored to be part of the Inc. 5000,” said Sarah Eck-Thompson, co-president of All Terrain. “We have grown into new markets and new services through client referrals and expanded client assignments. In September we will celebrate our 10th anniversary, and for ten years we have delivered cost-effective, integrated, measurable results for our clients. The Inc. 5000 ranking is validation of our approach and a great way to celebrate our accelerating growth.”

“Lots of agencies can help with word-of-mouth, digital, advertising or PR strategies,” said Brook Jay, co-president of All Terrain, “but when was the last time you actually felt good about a brand interaction? People gravitate to experiences that are relevant to their lives and aspirations. All Terrain has grown because we know how to break through the clutter and speak to people authentically where they live, breathe and buy."

About All Terrain
All Terrain is a full-service integrated marketing communications agency that personalizes and connects brands with relevant consumers across a full spectrum of formats. Born as an events and experiential agency, All Terrain has evolved into a full-service agency offering experiential marketing, lifestyle and entertainment branding as well as creative/advertising, integrated digital and public relations services. All Terrain clients include major brands such as General Motors, Underwriters Laboratories, Anheuser-Busch, Red Bull, Tribune Company, Cirque du Soleil and Diageo as well as regional and emerging brands. All Terrain is headquartered in Chicago. For more information and successful case studies, visit http://allterrain.net/casestudies/ or call (312) 421-7672.

About Inc. 5000
The 5000 companies that made the list reported aggregate revenue of $185 billion and median three-year growth of 147 percent. Most important, the 2008 Inc. 5000 companies were engines of job growth, having created more than 826,033 jobs since those companies were founded. Complete results of the Inc. 5000, including company profiles and a list of the fastest-growing companies that can be sorted by industry and region can be found at www.inc5000.com.

Tuesday, September 11, 2007

All Terrain is “Fashion Focused”

News Release – September 10, 2007
Contact: Kevin G. Boyer, (312) 421-7672 x 41, Kevin.Boyer@allterrain.net

All Terrain is “Fashion Focused”
Creative team behind City’s Fashion Focus marketing campaign

Chicago, IL - Chicago-based marketing agency All Terrain is the creative force behind the just-launched marketing campaign by the City of Chicago supporting Fashion Focus Chicago. The colorful design is already sprouting up downtown on City Information Panels and bus shelters and the campaign will extend to transit advertising, taxicab advertising and a collateral print campaign.

Design services were donated by All Terrain, the hot lifestyle and experiential marketing shop whose clients have included Saturn, Cirque du Soleil, Bio Elements, DKNY, Sofitel Hotels, Pontiac, Red Bull, Le Passage nightclub, Tribune Company and Pernod Ricard.

“Chicago’s fashion industry is diverse, dynamic and growing.” said All Terrain’s president, Brook Jay. “We are honored to have been asked to be part of the creative team for Fashion Focus Chicago, celebrating established and emerging Chicago designers. We are excited to be supporting the designers that are living and working in Chicago.”

Beginning Tuesday, October 9, and continuing through Sunday, October 14, Fashion Focus Chicago 2007 will feature five runway shows, shopping tours, student designer events, fashion installations and industry seminars. This celebration of the fashion industry in Chicago showcases more than 100 Chicago fashion designers and the evolution of Chicago’s diverse fashion community.

About All Terrain
All Terrain is an agile, integrated marketing agency that activates, personalizes and connects major brands with relevant consumers. Brook Jay and Sarah Eck-Thompson co-founded All Terrain nine years ago and in the process helped define a whole new marketing category – Experiential Marketing. All Terrain is now a highly-recognized agency offering special event production, multi-site, multi-disciplinary promotional campaigns, strategic brand positioning, field teams, point-of-sale, events, e-marketing, mobile marketing, advertising, sampling, public relations, influencer advocacy and entertainment. They serve name-brand clients including GMC, Buick, Saturn, Pernod Ricard – one of the country’s largest spirits distributors, the Tribune Company, Anheuser-Busch, Sofitel Chicago, Underwriter Laboratories and more. For more information, visit: www.allterrain.net.